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Ukrainian brand bettter won the Karl Lagerfeld Prize at the LVMH Prize

Julie Pelipas’ brand bettter won the Karl Lagerfeld Prize (Special Jury Prize) at the LVMH Prize design competition. In March, bettter was one of nine finalists for the LVMH Prize

Julie Pelipas was awarded along with Italian designer Luca Magliano, founder of the Magliano brand. Receiving the award, Pelipas thanked the jury of the competition for the ‘recognition of the system built by the bettter brand’, referring to the development of upcycling technology for clothing and production materials.

WWD writes that the winners of the Karl Lagerfeld Award will receive a grant of 200 000 EUR and a one-year mentorship by the LVMH Group.


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Допис, поширений LVMHPrize (@lvmhprize)

The winner of the LVMH Prize was Japanese designer Satoshi Kuwata, the founder of the agender clothing brand Setchu. The jury selected 22 brands from around the world among more than 2,400 candidates to participate in the competition.

In December 2022 Julie Pelipas received one of the most prestigious awards in the world of fashion industry — The Fashion Awards, presented annually by the British Fashion Council. The Ukrainian was one of the winners in the ‘Leaders of Change. People’ category.

Fashion conglomerate LVMH launched its annual LVMH Prize for young designers in 2013. It is open to designers between the ages of 18 and 40 who have created at least two collections of women’s, men’s or agender clothing.

The jury is made up of industry experts — they select from all the submissions a list of semi-finalists who present their work during Paris Fashion Week. The final is traditionally held at the Louis Vuitton Foundation cultural center, and the winners receive grants and mentorships developed specifically for the needs of each brand.

In different years the LVMH Prize winners were French designer Marine Serre, British designers Grace Wales Bonner and Nensi Dojaka, and special prizes went to Jacquemus founder Simon Porte Jacquemus and Shayne Oliver with his brand Hood by Air.


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